What's New With Avid CRM?
Avid Campaign Manager
Avidian Technologies’ Prophet CRM now offers Campaign Manager, a robust solution for email marketing. It utilizes the contact, company, and opportunity list views already saved in Prophet CRM to send targeted, personalized emails to recipients directly through Outlook.
Template Creation – Create unlimited customized email templates for targeting specific audiences and messaging. Prophet Campaign Manager provides for inserting many variable and custom data fields into the email templates. These fields include data from contacts, companies, and opportunities, containing user-defined fields.
Audience Selection – Create and save targeted audience lists from any contacts, companies, or opportunities. Use priorly saved list views or create new ones by specifying key criteria or selecting specific individuals. Multiple audiences can be assigned to any given campaign.
Set a Cadence – Decide when, how often, and the duration of email campaigns. Specify the date range, exact time, and day of the week and the Campaign Manager will send emails out on schedule.
Insert Email Contents – Set up and use email templates utilizing all fonts, font sizes, and colors available in Microsoft Office and can even include images. An unsubscribe link is automatically inserted at the bottom of every email.
Execute the Campaign – Once you are ready to launch your campaign, you can schedule the campaign to follow its set cadence, or you can execute it right away. Up until the email is sent out, changes can be made.
Avid Campaign Manager provides most of the key functions that email marketing platforms such as Constant Contact offer, with the convenience of being stored inside your CRM, widening the range of what a marketing team can do. Instead of sending out high volumes of mass emails, send personalized emails through Outlook using Campaign Manager. This allows users to respond to, forward, archive, and track emails in Prophet CRM like any other Outlook email and helps to avoid spam-blocking filters, ensuring high deliverability rates.
Campaign Manager’s Reporting Function provides insight into the performance of campaigns, letting you review what strategies were successful. Keep track of sent rates, open rates, click-through rates, and unsubscribe rates. You can even view which specific recipients took each action. Export this information to Excel to easily make a robust report in minutes.
There are many different payment plans ranging anywhere from $5 a month per user for up to 500 emails to $145 a month per user for up to 75,000 emails. Payments are made annually. We offer a 30-day free trial so you can evaluate Campaign Manager risk-free.
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